The Name given to each Database Item should be ideally its official name (and its English version if it has one).  Here is the order of preference for the item's name  -

  1. Name as written on the packaging (including mistakes if any).
  2. If that does not exist the name used by the Brand, for example in a catalog or price list.

  3. If there is no known official name then what most collectors call it.

  4. If that is not known a logical name that could have been used by the Brand.

Alternative Names

Alternative Names are either in a different language to English or a name an item is also known by.

Here an example of a German model car  -

And here an item that is really mostly known as another name (as there are dozens of items called official Freddy Funko!)  -

Note.  Do not use Alternative Name to add just keywords.  Relevant keywords should already be reflected by the Database Item's Related Subjects.